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Who Controls the Narrative?
Art, storytelling and conspiracy culture
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This week I want to talk about a really interesting book that I’m reading at the moment by the Canadian author Naomi Klein. She’s a journalist and activist, and Professor of Climate Justice at the University of British Columbia. I’ve loved Klein’s work ever since her first book No Logo came out back in 1999, in which she explored consumer culture and branding, investigating the ways in which Big Business exploits workers in third world countries in pursuit of profit. It was such a brilliant critique of globalisation and the way in which late capitalism functions that Nike, one of the companies she focused on, had to move into damage-limitation overdrive and issue a point-by-point response to protect its reputation.
